I believe that any stakeholders, regardless of design skill or seniority, provide valuable insight to the design process. Some of the best ideas are a culmination of feedback and tips from others.

As designers, it is our role to consider the needs and pains of users throughout our process. Technology has the power to transform the lives of million of people and designers play a significant part in ensuring that we empower them through these experiences.

Defining the purpose, goals, and intentions of a project helps designers to craft with a clearer vision in mind. Without this context, we can get lost in our design process.

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